I'm Julieta
Sr. UI/UX Designer
and AI strategist
As a full-stack UI/UX designer, I design for web and mobile across fintech, healthcare, e-commerce, and SaaS, with products reaching millions of users.
I am a full-stack UI/UX Designer, with over a decade of experience, focusing on delivering insight driven results. My work blends creativity and strategy to transform ideas into meaningful user experiences.
Based and work in Idaho, USA
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“Design is not just how it looks — it’s how it works, scales, and supports people in their flow.”
01 ——
I design with intent, combining user research, business goals, and agile iteration. From uncovering pain points to shaping product roadmaps, I translate insights into clear, actionable design strategies.
02 ——
I create scalable design systems that unify experiences across platforms. My work emphasizes clarity, accessibility, and brand consistency, ensuring every interaction feels cohesive and intuitive.
03 ——
I design intuitive, research-driven experiences that balance usability and esthetics. My process focuses on understanding real user needs, testing with prototypes, and refining interactions to create products that are functional, accessible, and scalable.
04 ——
I create interfaces that are both elegant and practical—grounded in clear design principles and tailored for real-world use. From establishing visual direction to shaping interaction patterns, I ensure each touchpoint reinforces clarity, brand cohesion, and user trust.
05 ——
Using Framer, I bring designs to life with responsive layouts, custom interactions, and production-ready prototypes. This approach bridges design and development, enabling teams to ship faster while maintaining high-quality, user-centered experiences.
25
Design Systems
25+
Projects Completed
10+
Years of experience
100+
Startups launched
Julieta's positivity and dedication make every collaboration meaningful and inspiring. She brings expertise and an uplifting spirit that elevates those around her.
Cynthia Cherise Murphy
Professor & Doctoral Scholar
Julieta has a rare ability to turn complex requirements into functional, visually compelling designs. Her creativity and expertise set the standard for our HTH portals and our brand.
Robert Segarra
CSI Manager Hill's Pet Nutrition
Julieta combines warmth and professionalism, creating an environment where ideas flow naturally. Her passion and sincerity make every project engaging and impactful.
Haneef R. Jordan
Podcaster at iHeartRadio
Julieta brought enthusiasm, expertise, and thoughtful insights to every stage of our redesign project. Her positive energy and collaboration added real value to the team.
Shay Link
Digital Product Manager, HTH
Julieta elevated our design system with innovative UI and consistency across platforms. Her creativity and reliability made a measurable impact on our team's success.
Vasile Tiplea
UX & AI Strategy Lead
Julieta brings a rare mix of creativity and precision to every project. Her ability to turn complex ideas into intuitive, user-friendly designs makes her an invaluable collaborator.
Rick Bellante
Product Manager, Nexusgate
Julieta's positivity and dedication make every collaboration meaningful and inspiring. She brings expertise and an uplifting spirit that elevates those around her.
Cynthia Cherise Murphy
Professor & Doctoral Scholar
Julieta has a rare ability to turn complex requirements into functional, visually compelling designs. Her creativity and expertise set the standard for our HTH portals and our brand.
Robert Segarra
CSI Manager Hill's Pet Nutrition
Julieta combines warmth and professionalism, creating an environment where ideas flow naturally. Her passion and sincerity make every project engaging and impactful.
Haneef R. Jordan
Podcaster at iHeartRadio
Julieta brought enthusiasm, expertise, and thoughtful insights to every stage of our redesign project. Her positive energy and collaboration added real value to the team.
Shay Link
Digital Product Manager, HTH
Julieta elevated our design system with innovative UI and consistency across platforms. Her creativity and reliability made a measurable impact on our team's success.
Vasile Tiplea
UX & AI Strategy Lead
Julieta brings a rare mix of creativity and precision to every project. Her ability to turn complex ideas into intuitive, user-friendly designs makes her an invaluable collaborator.
Rick Bellante
Product Manager, Nexusgate
Reach out any time
Happy to Help!
